EDUCATION

Rice University, Houston, TX

Digital Marketing Certification – 2024

Texas Teachers, Houston, TX

Education (EC 6-12, Dance, and P.E. Certification)

Sam houston state university, huntsville, tx

B.F.A. in Dance

career History

SPOTLIGHT EVENTS, INC., Eagle, ID – Present

Client Sales Engagement Specialist – Marketing and Sales

• The bridge between both marketing and sales departments working to fill events and market appropriately
• Conduct regular check-ins with clients to understand their needs and address concerns promptly.
• Developed and implemented client engagement programs to enhance customer loyalty and retention.
• Analyzed client feedback and recommended improvements to enhance overall customer experience.

UNITED STATES ALL-STAR FEDERATION (USASF), Orlando, FL – Present

Digital Marketing Representative for USASF Worlds Correspondence Team

• Create content and manage social media platforms for USASF social media
• Interact with customers and dancers, create on-site live imaging and content
• Develop content strategy and social media layout
• Recreate top performing content based off of analytics
• Spot growth trends and downturns

NATIONAL DANCE ALLIANCE, Garland, TX – May 2013 – May 2023

Head Instructor/ College and High School Instructor

• Instruct multiple teams on different techniques, routines, and skills
• Communicate with coaches to foster a creative environment
• Manage and create events and itinerary planning
• Work events on different magnitudes such as Judges Area, Entrance/ Exit, Warm up area, etc.

DIRECTOR OF DANCE / CHOREOGRAPHER – May 2013 – May 2023

• Choreograph routines
• Create and maintain brands
• Enhance new student recruitment
• Schedule practices
• Delivered communication through internal and external channels
• Organize community engagement events
• Plan out of state trips and events

ADDITIONAL SKILLS

• Computer skills including Microsoft Suite (Word, Excel, and PowerPoint)
• Content and Branding using Canva
• Music & Video Editing (Final Cut Pro, Adobe Creative Suite, iMovie, Twisted Wave, Audacity)